Quickly on the heels of adding data from TripAdvisor and Booking.com, Apple Maps now appears to be using information from Wikipedia, YellowPages Group of Canada and Dianping, China’s version of Yelp, to enhance the data from prominent points of interest (POIs). The profile above is for Burj Khalifa Dubai.
Here are citations from Apple Maps recently updated Acknowledgements page showing the Yellow Pages Group of Canada* and Pages Jaunes (a YPG co) as business listings data sources:
It’s not clear if Apple Maps is getting data directly from YPG or that it is citing YPG as a source since they supply data to Yelp which then supplies it to Apple Maps. Recently, Google Maps stopped using YPG data. Could this have been because YPG was now in bed with Apple?
Here’s one for the Mili Aquarium in Zhuhai, China using Dianping data:
Mili Aquarium Apple Maps Profile (requires Mac OS X or iOS)
Thus far I have not found any Wikipedia info on Apple Maps profiles of any non-landmark businesses that have Wikipedia pages (e.g. Dylan’s Candy Bar). It appears that the business must have some kind of landmark status to get the Wikipedia data, which appears to override any Yelp or other 3rd party reviews, which now do not appear on these profiles, at least those that I have found thus far.
I expect we will seeing a lot more of these data partnerships roll out over the next few months. Ultimately I anticipate that at some point any iOS app that has POI data will be able to be attached to relevant Apple Maps profiles.
Hat tip to Michael G. for being more obsessive about Apple Maps than even I am!
*Disclosure: Yellow Pages Group of Canada is a client of Local SEO Guide, the owner of this site